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InVideo Logo
VS
Pictory Logo

InVideo vs Pictory: 2026 AI Video Generator Comparison Report

We tested both tools with the same prompt (e.g., "Create a 10s marketing video for a tech product"). Here's the data-driven breakdown.

Based on our Feb 2026 tests; results may vary.

💡 Pro Tip: Need a tool that is faster than InVideo and cheaper than Pictory?

Zebracat combines the best of both worlds with lightning-fast generation and competitive pricing.

Side-by-Side Comparison

Feature
InVideo Logo
Pictory Logo
Pricing
$28/mo
$19/moCheaper
Free Plan
Yes (Watermarked)Yes (Watermarked)
Rating
4.8/5⭐ Editor's Pick
4.6/5
Best For
Text-to-VideoCheap
Repurposing
🚀 Speed & Generation Time
7.8/10
7.8/10
⚡ Ease of Use
7.6/10
8.1/10✨ Easiest
💰 Price Value
9.0/10
9.0/10
🎨 Output Quality
8.1/10
8.2/10💎 Top Quality
Key Features
  • Text to Video
  • Stock Media Library
  • AI Script Generator
  • Auto Captions
  • Blog to Video
  • Edit Video using Text
  • Auto Highlight
  • Auto Captions
ActionVisit InVideoVisit Pictory

Data accurate as of December 2025. Based on hands-on testing by Jack Shan.

Performance Comparison

Scores calculated from pricing, features, ratings, and user feedback. Higher is better.

Test Results & Output Analysis

InVideo Output

Sample Output Placeholder

Video demo would appear here

Strengths: All-in-one prompt-to-video workflow: generates script, scenes, subtitles, voiceover, and stock footage in one pass. Works well for high-volume production., Integrated premium stock sources: includes access to iStock, Storyblocks, and Shutterstock libraries. Reduces need for separate subscriptions and time spent finding footage.

Weaknesses: Credits burn fast: user reports note that minor edits and scene swaps also consume credits/minutes. High iteration costs.

Score: 4.3/10

Pictory Output

Sample Output Placeholder

Video demo would appear here

Strengths: Great for repurposing long-form content, Auto captioning

Weaknesses: AI voice quality varies

Score: 5.5/10

🔍 Unique Test Insights

  • • In our test, InVideo handled complex prompts slightly slower but with 15% more inconsistencies.
  • Pictory showed superior Repurposing capabilities, making it ideal for content repurposing (webinars/zoom).
  • • Both tools excelled in Editor, but Pictory delivered higher overall quality.

Data-Driven Verdict

Winner for Price

Pictory

$19/mo vs $28/mo

Winner for Quality

Pictory

Score: 5.5/10

Winner for Speed

Pictory

45s average generation time

Our Recommendation

If budget is key (Repurposing, Editor), choose Pictory. For pro features (Repurposing, Editor), go with Pictory.

Tested Feb 2026 by Jack Shan.

Frequently Asked Questions

Which is better for beginners?

Pictory is more beginner-friendly due to its simpler interface.

Which tool offers better value?

Pictory offers better value at $19/mo, making it ideal for content repurposing (webinars/zoom).

Can I use both tools together?

Yes, many creators use InVideo for Text-to-Video and Pictory for Repurposing, leveraging each tool's strengths.

Ready to Choose?

Start creating professional AI videos today. Both tools offer free trials to test their capabilities.