HeyGen
AI Video Generator with Realistic Talking Avatars
Key Facts
- •Free plan outputs include watermark; export resolution is 720p (paid plans support 1080p and 4K).
- •Credits expire 30 days after issuance; no rollover beyond that window.
- •Commercial rights are available on paid plans; free plan use is non-commercial per FAQ.
- •Refund policy is discretionary; cancellation takes effect at end of billing cycle.
Bottom Line
HeyGen is best for teams who need avatar-led videos for sales outreach, training, and localization. The trade-off is cost control: credits expire after 30 days, and refunds are discretionary. Free outputs are watermarked; higher export resolutions and commercial rights depend on your plan tier.
Best For
TL;DR
Best for: Creators and small teams who want quick avatar-led videos with predictable export resolution limits
Not ideal for: Light users who dislike monthly credit expiry or anyone expecting unlimited avatar generation
Why we recommend it: Free outputs are watermarked, credits expire after 30 days, and refunds are discretionary
Mini Test
Test pending
Test prompt: "Create a 20-30 second talking-head video explaining a topic for an audience. Tone: professional. Include 1 hook, 3 key points, and a 1-sentence CTA"
Use Cases
YouTube Shorts: Fast avatar explainers where 720p-4K export depends on plan
Compare with alternatives →Marketing Ads: Quick iterations, but watch credit expiry and refund expectations
Check pricing →Blog-to-video: Turn posts into scripts plus avatar narration, verify export format first
See comparison →In-Depth Review
HeyGen is leading the pack when it comes to AI Avatars. The lip-sync technology is incredibly realistic, and the ability to create a custom avatar of yourself (Instant Avatar) in just a few minutes is mind-blowing. This makes it perfect for scaling personalized sales videos or internal training content.
The platform supports over 40 languages, allowing you to easily localize your content. You can simply type your script, choose a voice, and the avatar will speak it naturally. The interface is clean and modern, making it accessible even for non-technical users.
Pros
- ✓Clear plan-based export resolution limits
- ✓Officially documented credit expiry window
- ✓Cancellation timing is explicitly stated
- ✓Free tier available for basic testing
- ✓Discloses no unlimited AvatarIV credits
Cons
- ✕Credits expiring monthly can waste spend for light users
- ✕Free outputs are watermarked
- ✕Refund policy is discretionary, not guaranteed
- ✕Unlimited marketing can confuse versus feature credit limits
- ✕User reports: consent verification can fail and block progress
- ✕Export format and system requirements need verification
Key Facts
33 verified factsEach scene allows for one character; multiple avatars require using different avatars across scenes.
After successful submission, editing requires duplicating (cloning) the video from the 'My Video' tab.
Paid plans have priority processing; processing time depends on concurrent workload.
Custom Avatars are generated in minutes; Studio Avatar can take up to 7 days end-to-end.
Users currently cannot control avatars’ gestures and movements.
Export resolution options include 720p, up to 1080p, and up to 4K depending on plan.
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